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I am not building anything for 60 days. I log every annoyance instead and read the list on day 60. How my friction log works, with real entries.
Building in public. With real numbers.
I co-founded a software agency (40+ people), left, and built a SaaS that didn't work. Now I'm sharing what I learn next — read the latest posts or learn more about me.
Latest posts
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About 2,100 emails, three free trials and zero interviews. What I tried to talk to my SaaS users, why nobody answered, and what I do differently now.- Published on
Full numbers from my failed SaaS: 2,202 visitors, 411 signups, 1 paying customer. Where users came from, where they dropped off, and what I got wrong.
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